Daily Snapshot (All numbers in USD)
Well… revenue was up yesterday, but so was ad spend. Looked like Zuck decided to go a little wild on me.
We’re inching closer to $1k days, but I don’t want to hit that milestone if it means sacrificing profit, because at the end of the day, profit is the ONLY thing that matters.
So here’s the plan: I’m keeping a close eye on ad spend over the next couple of days. If ROAS dips, I’ll scale back spend and upload more creatives to test. If it holds steady or improves, I’ll push spend higher.
Either way, I really need to be cranking out new creatives. On top of that, I’m going to dip back into Google Ads. I tested them years ago (results were OK), but nothing compared to Meta. This time, I want to see if I can actually get a solid ROAS on Google.
That’s where things stand for now. Plenty of tests and tweaks lined up this week, I’ll keep you all posted 👊
