Day 3: Why I Ditched 2 Old Apps for 1 New One (Already Seeing Conversions)

day 3 ecomlabx

Daily Snapshot (All numbers in USD)

Revenue
$708.53
Ad Spend
$286.04
COGS
$245.17
ROAS
AOV
$37.61
Profit

Yesterday, I kicked things off by creating and launching a new image ad. That brings my main Meta campaign up to 12 creatives, all running inside the same ad set.

I also put out some organic content across Instagram, Facebook, and Pinterest, just trying to keep the brand presence steady.

But honestly, the biggest move of the day wasn’t ads or posts…it was updating my apps.

I used to run Sweet Upsell for post-purchase offers, but it barely converted, and I hadn’t touched it in forever. For in-cart upsells, I had ICU. Both felt kind of stale.

While poking around, I stumbled on Selleasy. It basically replaces both apps, has way more features, and the design looks much cleaner. I’m already seeing conversions from the post-purchase and in-cart upsells. I also added their “frequently bought together” upsell, so I’ll be watching to see if that one picks up too.

Overall, I’m pretty happy with the switch. More functionality, better design, and a lower price tag. This just proves it’s worth reviewing your apps every once in a while. There are always new tools popping up that can do the same job (or better) for less.

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