Daily Snapshot (All numbers in USD)
Revenue
$798.88
Ad Spend
$459.92
COGS
$144.62
ROAS
—
AOV
$48.45
Profit
—
ROAS still wasn’t where I wanted it yesterday… but at least revenue was up, so I’ll take that win.
I didn’t make any changes to the store or ads, but today I’m putting together a plan that I’m hoping will push ROAS back up and keep it comfortably over 2. I’ll share more once I start rolling it out.
Other than that, nothing crazy, just business as usual.
