Day 13: Revenue is a rollercoaster these days 🎢

day 13 ecomlabx

Daily Snapshot (All numbers in USD)

Revenue
$543.76
Ad Spend
$359.35
COGS
$188.94
ROAS
—
AOV
$43.01
Profit
—

This rollercoaster definitely isn’t heading the right way…

One day I’m breaking past the $1k/day goal, and the very next it’s basically cut in half.

Meta ads have been slacking lately, so next week I really need to crank out a fresh batch of creatives. Yesterday I also killed off 2 more ads that weren’t spending or converting, no point keeping them alive. Other than that, I didn’t touch much.

As for Google Ads… I’m still on the fence. Yesterday was okay, but nothing exciting. The learning phase should be wrapping up soon, so I’m hoping results improve. If not, I might just shift my focus fully back to Meta, since that’s where I’ve had the most traction.

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