Daily Snapshot (All numbers in USD) Revenue $498.94 Ad Spend $342.34 COGS $207.06 ROAS — AOV $42.48 Profit — I’ve been seeing a lot of chatter online that things have been rough for advertisers since September, and honestly, I don’t think it’s just because of Andromeda. There’s definitely a bigger picture here. The economy feels […]
Day 28: It’s not just Andromeda…Something bigger is going on Read More »
Daily Snapshot (All numbers in USD) Revenue $581.82 Ad Spend $311.36 COGS $109.34 ROAS — AOV $35.57 Profit — Lately things have just been stale. Nothing’s really moving drastically in either direction but things definitely aren’t where I want them to be. I’ve just been finding it really hard to scale up lately…
Day 27: Things are feeling…stale Read More »
Daily Snapshot (All numbers in USD) Revenue $477.93 Ad Spend $272.67 COGS $148.23 ROAS — AOV $45.62 Profit — Well… we’re back at the Meta casino 🎰 and honestly, there’s no telling what kind of hand we’re gonna get. The algorithm has been wildly unstable lately. Everyone’s talking about this new “Andromeda” update and how
Day 26: 7 Years of running ads… and I’ve never seen it this bad Read More »
Daily Snapshot (All numbers in USD) Revenue $222.71 Ad Spend $273.38 COGS $258.82 ROAS — AOV $29.24 Profit — Anyone else have an absolutely terrible day yesterday? 😩 Man… it was rough. Zuck basically said NOPE NOT TODAY and tanked any momentum I had from the last two days. I’ve seen a few people in
Day 25: Uhhh WTF was that 😢 Read More »
Daily Snapshot (All numbers in USD) Revenue $1,009.41 Ad Spend $295.88 COGS $272.37 ROAS — AOV $54.98 Profit — Well, well, well… we’re back over $1k/day on the store 🎉 That said, I don’t think it’ll last long, yesterday included one huge order from a single customer that really boosted the AOV. Awesome to see,
Day 24: One huge order pushed me over $1K revenue 🤑 Read More »
Daily Snapshot (All numbers in USD) Revenue $838.18 Ad Spend $296.88 COGS $232.15 ROAS — AOV $43.58 Profit — Yesterday was actually a really good day, especially compared to how things have been lately. Now that the Pinterest ads are gone for good, I can finally focus 100% on Meta and Google to drive revenue.
Day 23: ROAS Is back…Maybe all I needed was to chill 😎 Read More »
Daily Snapshot (All numbers in USD) Revenue $764.40 Ad Spend $369.18 COGS $270.74 ROAS — AOV $49.25 Profit — It’s official, Pinterest sucks. I spent around $300 and got exactly one add to cart. That’s it. All the ads I used were winners on Meta, and I even tweaked them for Pinterest, but… nothing. Honestly,
Day 22: Spent $300 on Pinterest… Got 1 add to cart 😩 Read More »
Daily Snapshot (All numbers in USD) Revenue $769.29 Ad Spend $377.63 COGS $160.15 ROAS — AOV $38.30 Profit — The store finally bounced back a bit yesterday after what’s been a pretty brutal week. I didn’t make any big changes, but I’ve got to say, Google has been crushing it. I bumped up the budget
Day 21: A brutal week turned around… and yeah, Pinterest still sucks Read More »
Daily Snapshot (All numbers in USD) Revenue $553.28 Ad Spend $354.17 COGS $149.16 ROAS — AOV $49.22 Profit — Didn’t make many changes yesterday, just pulled the plug on my Pinterest awareness campaign. The CPC was awful and there weren’t any add-to-carts or conversions to show for it. Hopefully it at least brought in a
Day 20: Terrible CPCs, zero conversions: Pinterest didn’t deliver Read More »
Daily Snapshot (All numbers in USD) Revenue $599.803 Ad Spend $359.09 COGS $148.4 ROAS — AOV $43.86 Profit — Yesterday was a BIG day of changes. First off, I pulled the plug on my biggest-spending ad. It was time, it wasn’t performing anymore and showed no signs of bouncing back. I also cut another ad
Day 19: Big F*ing Changes Read More »
